This lightweight cotton tee carries a quiet, disciplined message: “ONE PERCENT. BETTER. EVERYDAY.” in bold, stamped lettering. It sits clean and minimal on the chest, a daily reminder to chip away at goals, refine habits, and celebrate incremental wins. The soft Airlume combed, ring-spun cotton feels cool against the skin and layers easily under a jacket or over a base layer. Finished with a ribbed crew neck, side seams for structure, and a tear-away label for comfort, it’s made to move with you through workouts, workdays, and weekends without fuss. Ethically produced and REACH certified, this shirt pairs simple form with purposeful intent — for anyone who values steady progress and low-key motivation.
Product features
– 100% Airlume combed ring-spun cotton (lightweight, breathable)
– Ribbed knit crew collar with seam for shape retention
– Side seams and shoulder tape for structure and durability
– Tear-away label to minimize skin irritation; REACH certified
– Available fabric blends for heathered colors (cotton/polyester mixes)
Care instructions
– Machine wash: cold (max 30C or 90F)
– Non-chlorine: bleach as needed
– Tumble dry: low heat
– Iron, steam or dry: medium heat
– Do not dryclean
























































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