the Crucible-Unlock your potential


Unlock Your Leadership Potential!

Leaders are born through crucible and crucial moments in life. 

For 55+ hours you will be pushed beyond your limits, be reborn into the leader you were created to be, and connect with your truest self.


The Origin

The program was designed by men wanting to create better men through helping them focus on what matters most.  To do this, one must grow through crucible and crucial moments. 

Success Stories

When I began my journey with SoM I was looking for a program that help me improve myself as a husband, father, friend, and teammate at work.  I found more. I found those who would hold me lovingly accountable. A program rich in leadership principles to help men like me focus on what matters most.  And an event that reinforces such principles but also helps you see your blind spots which of course is Crucible. You have to have a deep WHY to make it all the way to the end.  It was damn hard but the most rewarding thing I have ever done. Take a chance because I can promise you will come out the other side a better man. I promise.

Philippe Bodnar

San Diego, CA

I have done Iron Mans, marathons, and triathlons.  All rewarding but not like Crucible. It’s hard to explain the roller coaster of a ride you take in emotions not just personally but with your team.  You have to be committed to meeting your true self when you go through this event. There will be things the Cadre’s point out that you didn’t even realize they were there.  SoM calls these blind spots. Do yourself a favor and try it on for size. I promise it will not disappoint.

Sean MacMillan

Grand Junction, CO

Crucible is an event that will change your life. It is a platform. I came into the event to find out who I was at the core, but I found more. Expect a wild ride, but one that is full of triumph and at the end you will be reborn into the leader you were created to be.

Zack Cox

Little Rock, AR

How It Works

Now that four SoM Classes have successfully completed Crucible,  for the first time the SoM is granting men from the outside an opportunity to find out who you are at the core in what is quickly being known as the toughest leadership development program on the planet for men.

Designed to help a man grow as a leader, find out who he is at the core, and identify blind-spots, Crucible will create you into a better man by helping you focus on what matters most in life.

This 55+ hour training event is nothing short of a spiritual journey.  The Crucible is not for everyone and requires a deep “WHY” to make it all the way to the end.

You have 3 Levels to choose from when participating in the Crucible:

  • 1st Phase:   4 hours – $97
  • 2nd Phase:   14 hours – $297
  • 3rd Phase:   24 hours – $497

Each level completed you will receive a commemorative patch and if you make it through all three levels you will receive the following:

  • Certificate of Completion
  • SoM Crucible Swag
  • Free Access to the Team Room for 90 days

To complete 1st Phase, pass these two standards:

Physical Fitness Test

    • 10 strict pull-ups – 2 minutes
    • 50 perfect push-ups – 2 minutes
    • 50 perfect air-squats – 2 minutes
    • 50 perfect sit-ups – 2 minutes
    • 30 perfect burpees – 2 minutes
    • 1 mile run in < 9.5 minutes with boots and pants

The Murph

In under 75 minutes:

    • 1 mile run.
    • 100 strict pull-ups.
    • 200 perfect push-ups.
    • 300 perfect air-squats.
    • 1 mile run.

To complete 2nd Phase:

Physical Fitness Test

    • 5 mile ruck with 50 lbs. in under 1 hour and 15 minutes.
    • 105 minute swim in pants and boots and a 25m underwater swim.


When is the event held?

November 15th – 16th, 2019.  The event starts on Friday at 5 a.m. and will end on Saturday at 7 a.m. 

Where is the event located?

Little Rock, Arkansas.  

How should I train?

We recommend you join the Team Room and purchase the 6-month Crucible Preparedness Programming. In addition, we recommend you focus on completing Phase 1 and Phase 2 before attempting the full event.

What is the price?

It is $97 for 1st Phase (4 hours) participants; $297 for 2nd Phase (14 hours) participants; $497 for 3rd Phase (24 hours) participants.
Purchases are non-refundable, however you will receive credit towards a future event of your choosing (ith a 20% transfer fee). If you purchase Phase 2, this price includes the cost of the first phase. If, however, during the event you decide to progress to a higher Phase then originally purchased, you will be charged the difference for each subsequent level (For example, if you move from Phase 2 to Phase 3 then your card will be charged be the difference).

What gear is required?

 Please see the packing list for more details.  If you are from the general public you will need two white, short sleeve shirts with your last name stenciled in black on the front and back.  This is to go with your tan pants, tan belt, and tan boots.  SoM members receive an issued black shirt with last name on front and back.

    What about pre-existing conditions?

    You release all liability of SoM when you enter in the event.  However, if you have any heart related issues, diabetes, or any major illness or injury you will not be able to participate.  You will have to consult with our Medical Director before being allowed to participate in the event.

    What about Travel and Lodging Accommodations?

    There are plenty of lodging options in the greater area of Little Rock.  If you bring your family our recommendation is to stay downtown next to HQ – 1020 East Capitol Avenue, Little Rock AR.  You however will not be sleeping.

    Can I bring a GoPro?


    Are spectators are welcome?

    Yes.  There is a scheduled published on our Facebook page for those who are interested in seeing you go through the suck.

    Do we get a chance to contact loved ones?

    Yes.  Periodic breaks are given specifically to call family.

    Is there medical staff for the event?

    Yes.  Each shift has medical personnel attached to it and we have a Medical Director overseeing the event at all times.

    Still Have Questions?  Send Us a Message.